Shubostar

Between ‘Altered Egos’ and Virtual Realities

In the neon-lit alleys of Berlin’s music scene, Shubostar is a name that resonates like a pulsating beat. From the pixelated realms of computer games to the rhythmic cadences of cosmic disco, her journey is a symphony of contrasts. But what’s the thread that ties her gaming roots to her musical prowess?

Dive deep into Shubostar’s past, and you’ll find a young game designer from South Korea, exploring the world accompanied by the sound of early computer games. With just one guitar, one kick, and one snare – oh, Cakewalk, you beautiful music crafting beast – she produced tunes that echoed the minimalistic charm of MS-DOS classics and latter. Her favorite games? Princess Maker and World of Warcraft. Fast forward, and while her music has evolved towards cosmic disco, that simplicity remains. It’s not about complex configurations; it’s about a melody that lingers. Shubostar’s journey from a game designer in South Korea to a Berlin-based music sensation is a tale of two worlds: reality and virtuality. At the heart of it lies the concept of the ‘altered ego’. Altering the ego to be with peers and friends; altering your self-perception when entering the virtual environment of a second life promising game or an experience-engaging rave; but never altering her minimalist street style in fashion, that she lately embraced with the newest fashion collab of A Better Mistake and Telekom Electronic Beats: Altered Ego. 

Marcus Boxler: I am very happy to talk to you again, Shubostar, after we met in Montenegro during the Summer of Joy” festival by Electronic Beats. Last time we did not have a chance to dive deeper into your roots: computer games. You graduated in computer game programming and created music for virtuality. How would you describe the music you produced back then? 

Shubostar: Ooof, that was already 20 years ago! Maybe you remember the first computer games, their design, the feeling. The music was only one simple melody. 

Marcus Boxler: Does this have an impact on your musical style today? 

Shubostar: Probably yes, now that you mention it. Even today, I am way more interested in creating a melody, rather than a complex configuration. Even for the sound. Nowadays, I use a pre-set, when I create music. But, I often change it, because I know how it works. So the roots in computer game programming left their mark, haha. 

Marcus Boxler: Do you still play video games?  

Shubostar: Nooo, I had to stop! It was too dangerous for me! I had been so into computer games, it became like a drug for me. I nearly dropped out of university, because I was missing some lectures. 

Marcus Boxler: Ok! We will talk about derivatives for being addicted a little bit later, but before I want to dig deeper into the connection between computer games and your approach to producing music today. 

Shubostar: When you’re gaming you’re alone in the physical world. Of course, there are multiplayer games and even gaming rooms or tournaments. But mostly, you are playing alone. You’re alone on your laptop, but you are not alone in the virtual world. You are connected to others. It’s like being in control of a different reality, where the connection to others surpasses the physical reality. That’s the idea I pursue with my music. To expand the connection between people on an unspoken level – virtually. 

Marcus Boxler: Did you know that the term ‘virtuality’ actually comes from theology? When Christians talked about virtuality, they meant a non-physical environment that you can only reach via preaching or meditation. 

Shubostar: I know this state! I sometimes go into this state shortly before I fall asleep. It’s like trance. 

Marcus Boxler: Blending the virtual with the real. Speaking of blending, your music combines italo disco and electronic synthesizer sound in a very unique way. For your inspiration you mentioned the likes of Daft Punk, Air but also Alexander Robotnick and Daniele Baldelli in earlier interviews. Tell us more about that.

Shubostar: I’ve always been intrigued by things that feel real but aren’t present. Like space. It’s there, but we don’t really feel it. The universe is expanding every second we exist, but we don’t feel any of it. At least, not in a way we can articulate, yet. It’s a reality, but it’s not tangible.

Marcus Boxler: And the Italo Disco influence? 

Shubostar: It comes with the synthesizer. It’s danceable, it’s uplifting. It came naturally…

Marcus Boxler: Speaking of things that come naturally: You are also the founder of a record label: uju records. Can you tell us the story of how you became a record label owner? 

Shubostar: Yes, I founded “uju Records.” It’s Korean and it means ‘cosmic’. However, the journey is way less impressive than you probably think. When I used to live in Mexico, I produced an abundance of music. Like, really a lot! The one percent of my favorite record labels that I reached out to and that – at least – replied, did not want any of the music. During that time I was living with my best friend who advised me to found my own record label and release the music myself. Easier, faster. He helped me with the logo and artworks and this is how the romantic story goes. 

Marcus Boxler: Is there a greater goal to the label? Do you want to sign other artists maybe? 

Shubostar: It’s all about me (laughs). The label was really just an entity to release my own music and not be dependent on another label. Also, I don’t want to put too many different artists into one shape, being the label. What I do consider, is to do a cosmic disco compilation. That would be with other artists as well. 

Marcus Boxler: Your style isn’t just limited to music. Your fashion sense is quite iconic. Last time we met, you were wearing a bandana top, wrapped around your body, combined with a – Id call it – mediterranean pearl look. What drives your style choices?

Shubostar: Yeees, I remember that look. It was a piece from the newest collection collab of A Better Mistake and Electronic Beats. It’s called: Altered Ego. I believe in expressing myself fully, whether it’s through music, art, or fashion. Usually, I love street style. But at the same time, I can say with a certainty of 100 percent: That I’m minimalist. 

Marcus Boxler: Really?!

Shubostar: Absolutely. I don’t like to buy many clothes. But whenever I choose something, I need it to be wearable for a week and not have it feel boring. That’s my measurement. It has to feel comfortable and I have to be able to wear it for a show or if I go to the supermarket. Wear it for ten years and exchange it, only if it’s ‘broken’.

Marcus Boxler: That is the core of Minimalism. I think we grasped a little bit of the real Shubostar”. Is there also an altered ego of yours, that you would like to share about? 

Shubostar: Altered me? I think every version of me is altered as soon as I leave the doorstep and interact with other people. No? 

Marcus Boxler: Indeed, but its the same you. Or, are you changing your behavior in the presence of other people? 

Shubostar: Freaking, yes! Don’t you? I mean I love to socialize with my peers and I love to bring an uplifting vibe and happy mode to the group. But sometimes, after a few days of interacting, I need some time alone. To recharge the battery. And then run the game again. 

Identity is representation, transforming communication into community. Picking up the phone with a colleague or with a friend sets a completely different tone, and therefore creates different narratives throughout all social entities. Though alone at her computer, Shubostar was always part of vast communities. Either online or on the dance floor. This duality of being physically alone but virtually connected influenced her style and sound. 

In essence, Shubostar’s music is where her real self meets her ‘altered ego’, creating tracks that resonate both in clubs and in the hearts of those who listen. 

Credits

Photography · Marvin Jockschat for Telekom Electronic Beats 
Shubostar is wearing Telekom Electronic Beats x  A Better Mistake 


Primavera Sound Festival Madrid 2023

When we think of European summers and the festivals that define each month, drenched in sunlight with the heat on our skin, one such festival that joins ranks beside the northern titans like Dekmantel and Glastonbury is Primavera Sound. Initially beginning its legacy in Barcelona in 2001 and now for the first time in Madrid, the festival has become a pioneer in the events space, becoming one of the largest and most-attended festivals in Europe. Boasting headliners such as The xx, Tame Impala, Kendrick Lamar and Patti Smith, but also spotlighting smaller, local artists, it’s a place where creatives big and small come together and revel in the Barcelona heat.

With a focus on gender equality and their role in the sustainability of the location, this year’s Primavera Madrid debut is an opportunity to reexamine their track record of eco-conscious achievements and active gender equality efforts. In this interview, I chat with festival curator Joan Pons about the music scenes of Spain, TikTok-era festival etiquette and the broader subjects of inclusivity and sustainability at Primavera.

Is there a specific moment in time or influence from the music or creative scene that inspired you to get into the curation game? Were you an experienced raver or partygoer all along, or rather somebody more behind the scenes?

Of course. We have always explained (almost taking on legendary dimensions) that the idea of the festival was born from four friends, who at the beginning of the century wanted to bring the alternative and electronic music artists of that time who were not touring in our country. We believe that this initial idea remains: we still consider ourselves music fans and we still want to bring our favourite artists of our present to our home. More than a raver, personally, I consider myself what I said before: a music fan who has been to many festivals, of very different music styles and each one of them is enjoyed in a different way. Some are for dancing, others for sitting and relaxing, others for a singalong, others to surprise you and others to provoke new sensations. I think Primavera Sound, in the end, is a festival where you can find all these kinds of possibilities. In other words, we have made the festival in our own image and likeness.

When considering the rave and music scenes, Madrid and Barcelona might not immediately spring to mind for many. What is it about these cities, specifically the Spanish and Catalan music scene, that might draw more people to these places to rave? Is there a stark difference between the two?

I would like to politely disagree with the apriorism from which this question arises: Barcelona and Madrid are two cities that, at least in this century, have been very important places on the map through which almost all relevant artists and tours have passed. Proof of this is our own history – if we did a festival, it was because there was demand from the public, artists and industry. Also, international interest – for years now, more than 50% of our audience has been from abroad, and 30% from the UK. So we understand that if you say Barcelona, for some people, the first thing that will come to mind will probably be the football team, but for music fans or those with cultural interests, it will probably be Primavera Sound. Obviously, this cultural vibrancy and musical life make cities a hotbed of club scenes, concert halls, music scenes and important artists. Some of them were maybe born around the festival, performing their first steps and finally being headliners, like this year’s Rosalía.

You’ll often see on platforms like TikTok the discussion of festival etiquette, and that many partygoers have ‘forgotten’ how to behave or act respectfully during concerts and events. This was most likely borne out of the Covid lockdown, with a lot of Gen-Z’ers experiencing their first nights out and festivals without the ‘practice’ of partying in their later teens. With Primavera focusing on sustainability and inclusion at its core, how does the festival foster the environment of making people feel free to experience the music in their own way, while also recognising the need for respect and care of the artists and organisers?

The Primavera Sound public is very abundant and diverse, and there will be both aware and escapist people – you can’t tell. What we can say is that the festival is aware and doesn’t want to be a bubble detached from reality, and if some of our gestures, decisions and actions in this sense can help the public that attends the festival to be so too, then that’s perfect. We have done visibility actions and we’ve been involved with both Open Arms and Greenpeace. We also believe that by moving forward on the path of sustainability we are raising awareness among our public (such as the reusable cups, with the almost total elimination of plastics), with tarpaulins explaining the UN programme of 17 sustainable development goals, of which we have been part of since 2019, because the organisation itself made us aware that we were complying with many of them.  There are also pioneering initiatives such as Nobody’s Normal, which was born as a protocol to prevent, inform and act in the face of sexual aggression and is now a plan for the promotion of sexual and gender freedom. 

Finally, there are our identity decisions, which may seem artistic, and also speak of the reality surrounding us with an inspiring and transforming spirit: the parity poster, increasingly inclusive and diverse because reality is also increasingly inclusive and diverse, not by chance. We believe it is a duty to our time and our reality, and this is what our assistants have told us with very positive feedback that we did not expect after the first year of implementation. They said that they were finally at a festival where they felt free, safe and comfortable to show their sexual identity. So in the end, maybe we do have an aware public.

Primavera boasts a 50/50 gender and pronoun lineup from 2019. With the fact that many bigger industry names feature in Primavera each year, how do curators ensure that smaller artists, some of whom might be LGBTQ+ or gender non-binary, also get the spotlight, as well as financial support? What is the process for research there?

We believe that there is no small print at Primavera Sound and that every name on the line-up matters. If it’s at Primavera, it’s because we love his/her/their music, that’s for starters. Each artist fulfills their function, whether in terms of artistic balance or diversity. The truth is that there is not much mystery in creating an inclusive and gender-balanced line-up, you just have to want to do it – once you have that in mind, it almost works itself out. We also feel that the smaller names actually get the same exposure as the big names because the line-up comes out with all the artists at the same time. They share the spotlight with each other. Also, we create individual assets for each and every one of them and promote all of them equally. It would be disrespectful if that weren’t the case.

I would like to think that this year we have made progress in the gender-balanced lineup, because it’s no longer 50%, and we have taken into account 10-20% of artists who do not identify with a binary separation of gender. We believe that percentage will get higher and higher because, in reality, it will also be higher and higher. If in some way we manage to make this aspect visible through our artistic programming, we can only be proud.

The festivals obviously draw thousands of partygoers each year. In cities like Madrid, where there are issues with heavy tourist flows and the pollution and impact on the local residents that come with it, how does Primavera ensure that the residents of Madrid are not negatively impacted by this large presence of festival-goers?

We believe that our impact on any city that hosts Primavera Sound does not have to be assumed to be negative. In fact, in economic terms, it is highly positive for many sectors (public transport, restaurants, hotels, museums and leisure). In more intangible terms, it brings a cultural value to the life of the city, which during the days of the festival becomes more vibrant and with the eyes of the whole world on it. 

On the other hand, we don’t believe, based on our studies and attendance data, that Primavera Sound festival-goers are an annoying type of visitor to the city. In fact, when we talk about it with the institutions of each city, we tend to consider them as cultural tourism.

Primavera has renewed its partnership with the UN Sustainable Development Goals Campaign. With pledges like gender equality and education on the docket, does this alliance inspire Primavera to become a leader in this sustainability and inclusion space – what are you hoping to inspire with this alliance? Do you see yourself as an example in the festival scene?

We like to think that if we are really so insistent on the issue of inclusion and gender equality, it is because Primavera Sound is such a popular festival with so much media attention that we believe in and defend this policy. With this, it can be inspiring for others and ultimately transformative. Whether it really is, I can’t say. But it definitely would NOT be if we didn’t do it. About sustainability – although we received the A Greener Festival award, we know that it is a long road, a process which we will improve little by little. So, if we are an example to anyone, it is to ourselves: each year’s progress should be a benchmark to be beaten in the next edition.

Credits

More info · Primavera Sound Festival Madrid
Special thanks to Chris Cuff (Good Machine PR), Joan Pons and Henry Turner (Good Machine PR)

VTSS

After the release of her EP Circulus Vitiosus, the London-based artist has proved one thing: never let them know your next move!

‘I guess I’m ready to get married,’ Martyna Maja, better known as VTSS, jokes over video call after she fell down the stairs of her apartment last night. No cause for concern — it takes more than a stiff neck to get her worked up. As a matter of fact, the Polish techno misfit has been taking care of herself lately. She took a one month break and now takes life one existential crisis after another. Frankly, Maja has never been feeling better. ‘I finally like where I am and who I am,’ she says of a stellar career since her breakthrough in 2018. 

Ever since her EP Circulus Vitiosus was released at the end of last year on Ninja Tunes, the Polish-born artist showed the world that VTSS is more than just your favourite DJ. It’s an exploration of different alter egos –– never the same, always surprising. Not only for herself but also for her loyal stans, who are rightfully obsessed with her virtuosity and the way she feels utterly relatable, cracking jokes while constantly refining her very own take on techno music. ‘The idea of not pleasing anyone and not pleasing older generations was a bit of a breakthrough for me,’ she admits, knowing perfectly well what she’s doing behind the decks and not taking any hate from some internet troll hiding within the cracks of anonymity. 

VTSS has been growing up — she found her superpower and the answers that have been inside her all these years. 

Let’s start with some self-reflection. What’s something you learned about yourself recently?

That I’m not invincible. I learned how fragile we are as humans, how this nightclub lifestyle I’ve been living for almost half of my life really takes a toll on my health. With this career path, it’s normalised to tour 52 weeks a year. I feel like I’ve been lying to myself, telling myself, ‘it’s just one more week, and then you get a break’, but you can’t fix yourself when you’re physically exhausted. That’s why I called January off, which was the first time I ever had a holiday in 5 years. Now, I’m trying to figure out a balance of living this hedonistic lifestyle and not making myself feel worse. 

You’re hugely inspired by the process of becoming and self-healing. Could you share a bit of your journey? Where did you start, and how did you end up where you are now?

As a kid, I was quite good at everything, so I never really found this one thing I’m exceptional at. When you put all your eggs in different baskets, you’re kind of a social butterfly. As a result, I never really found myself until I found my purpose, and my purpose turned out to be work. That was probably when I was 20. Until then, I have been doing random shit I felt I was supposed to do. I went to law school and economics school just because I had a bit of interest, but back then I didn’t know what I really wanted to do. I fell in love with clubs, and music turned out to be the answer to missing some part of my identity. It has been a bumpy ride, we all know how careers in music are. Now, after almost 15 years since I started clubbing, I’m trying to find a purpose outside of work.

“It feels great to also be a person outside of being a musician and my work.”

I imagine it to be quite difficult when people put you in a box and expect you to be that one thing, no in-betweens.

Absolutely, and if this is your whole identity, it will really affect you when someone says something bad or mean. I guess that’s the case for a lot of people, and it’s a scary and dangerous place. When it’s all your life and all who you are, there’s nothing left if anything goes wrong. I’ve been working on this for the last 3 years, and it feels great to also be a person outside of being a musician and my work. It’s a process that is going to last forever, but it’s fun to go on this journey and to feel like finding this identity that I’ve been looking for, and finding the answers that have been inside me all those years. 

Your EP, Circulus Vitiosus wasreleased at the end of last year on Ninja Tune. What feels like a vicious circle in your life?

At one point, everything felt like a vicious circle. It’s been a journey to break all of them, so it doesn’t feel like that anymore. With this EP, VTSS got her voice –– it’s not just beats, there is a story behind it. I realised that VTSS is an exploration of all the versions of me if I had made different choices at some point. Some of those might hit closer to the truth than others, but I guess this really helped me to figure out what the truth is for myself. 

This issue is all about virtuosity. Have you always believed in yourself and your skills, or do you have moments when you don’t feel good enough?

It took me years and years of active practicing, touring and working every single week to be where I am and what I do the way I do it. I’m quite comfortable DJing in front of people, but last year when I started to go in the studio for the first time, I was absolutely terrified. It was the first time I started to make music with other people, not by myself at home, or sending stems back and forth. It was also my first session as a vocalist in front of strangers, which is such a new thing for me. I did my first session with Boys Noize, and we made an amazing track I’m really excited about. At the beginning I was so insecure and scared of going into these sessions that I don’t know enough, that I’m not technical enough, and that I will be so embarrassed. Afterwards, I learned that it’s actually OK to admit you don’t know stuff. It’s not like anyone is going to laugh at you, and if they do, it means they are mean people, and you never want to have anything to do with them anyway. Everyone does stuff in their own way and that’s the magic of it –– even the most DIY ‘unprofessional’ ways can be incredibly inspiring to others. 

When I think about my first Boiler Room for example, I might cringe about some technical aspects or mistakes that I hear, but skill comes with practice! Especially in creative arts, there are so many ways to do stuff. There’s no rulebook.

“Even if user10735 will tell you this is not the right way to do stuff, it doesn’t mean anything. You just have to keep going, get better and find your way.”

While we’re at it, what’s a secret skill of yours not everyone knows about?

I give amazing relationship advice. That has always been my obsession. You know, if someone says something silly, I’m holding it in — so I don’t give unsolicited advice. 

Imagine, you start all over and become a therapist…

Maybe at one point! That would be fun. Let’s see where music gets me and if I have the capacity to do it for the rest of my life, or at least for the next 20 years. But if not, this is the closest of what I probably would get into. When I speak to my therapist, I’m always like, ‘rate my coping mechanism!’

“Sometimes it’s really hard to work on yourself when your friends expect you to be who they know you are.”

You’re someone who embraces change, and not only moved from Berlin to London, but also shifted direction with your music. Do you feel like change comes easy for you, or is it a certain feeling you just have to act on? 

For me, change always felt natural. When I was a kid, I changed schools quite a lot. As I said before, I didn’t know my place and nothing really felt significant enough for me. I guess this is also my ADHD, which I didn’t know I had back then. It has always been very easy for me to move on, and I always loved the idea of starting over. That’s why London is so great because it’s so big that if I’m done with it, I can just move south and might not even run into anyone I know. I do love a little reset, getting rid of all the expectations and ideas of you, even the ideas your friends have about who you are. Sometimes it’s really hard to work on yourself when your friends expect you to be who they know you are. Sometimes it’s nice to have a clean slate, especially if you have many identity crises like I had, apparently. I had always lived by this quote from Sharpay of High School Musical fame: ‘It’s out with the old and in with the new.’ Now that I’m growing up, I don’t have the energy and time to play that game anymore. I finally like where I am and who I am, so maybe I don’t need to run away that much.

How do you manage to be your unapologetic self throughout this journey? 

It took me a long time to find out who I am, and I obviously made a lot of mistakes and burned a lot of bridges along the way. But you shouldn’t be scared of disappointing people if it’s for the greater good, and you shouldn’t let people’s expectations of you hold you back in any way.

That’s one of the most important things I learned in my whole career. Especially where I come from, there has always been this one idea of what techno music or what a DJ was supposed to be like. When I was younger, I tried to please a lot of people with my sound, because I knew if I would play too like this or that I would get hate for it. The idea of not pleasing anyone and not pleasing older generations was a bit of a breakthrough for me. I’m not Gen Z, sadly, but what I love about this generation so much is this unapologetic attitude of just doing your own thing.

“It was a really stressful process knowing this is who I am, but the whole world doesn’t know about it yet.”

There will always be haters, you can never please everyone.

Exactly. Even if there were moments when I was really affected by what was being said online, I got through it, because I knew the end goal and the only reason this is going to work out was authenticity. For me, it was also the courage to use my own voice with the last EP and release the music that wasn’t expected from me. I let go of my shell, and that was the breaking point for my identity process. I have always been struggling with vulnerability in everything –– in public spaces, but also in social relationships. It was a really stressful process knowing this is who I am, but the whole world doesn’t know about it yet. It’s been interesting to release something unexpected and invite all the hate. It made me feel stronger and helped me to be more vulnerable. You can’t be authentic without being vulnerable.

What’s your advice to help push yourself out of your comfort zone instead of postponing your ideas and dreams to the perfect moment, which doesn’t exist in the first place?

There will never be the perfect time, and waiting for hard things to get easier is not going to make us any stronger. I know that when you’re struggling to survive every day, it’s incredibly hard to see the potential in yourself and in your life. When you see people who share the same qualities do well on social media, it can either be inspiring or often make you feel so much worse because it seems like they are so much ahead of you. When I started to make music, I just had an old laptop I couldn’t even install Ableton on. So I borrowed an old white MacBook from a friend –– absolute vintage vibes –– and cracked the program. I didn’t have production headphones, so I just used random earpods and watched YouTube tutorials. It was an absolute nightmare, and I wanted to quit because I couldn’t get anything to work. None of the channels could hold more than one (even built-in) plugin, so I had to freeze and flatten every stem after every move. There will always be obstacles — what you have to do is nurture the drive inside you. Your mind will try to distract you, it doesn’t want to change stuff, it wants to keep the safe routine of the bare minimum. 

There’s nothing sexier than saying no. What’s the last thing you’ve been saying no to?

I’ve been saying no to alcohol for like a month and a half now. I realised how it was sabotaging the love for my work. When I woke up after a gig, the hangxiety was the only thing I remembered after a few days. I also said no to a work relationship, which was really hard to say no to because it felt like a good idea, and we’ve been nurturing it for a second. With stuff like that, it’s an act of kindness to let go and move on. I highly recommend saying no! If they don’t come back with a better opportunity, someone else will. It’s not the end of the world. If you don’t feel it, you shouldn’t push it. The universe has a way to find the right thing for you! 

Team

Talent · VTSS
Creative Direction and Photography · Erika Kamano  
Styling · Natacha Voranger
Hair · Chrissy Hutton
Makeup · Mathilda Mace
Set Design · Louis Gibson
Photography Assistant · Steve Braiden
Styling Assistant · Aoife Akue
Retouching · Anna Pinigina
Location · Little Big Studios London
Interview · Juule Kay
Special thanks to Ludovica Ludinatrice at Modern Matters

Designers

  1.  Dress RUI ZHOU, shoes SINI SAAVALA and earring ROHAN MIRZA
  2.  Necklace ZWYRTECH, dress ANNA HEIM, panties SEHNSUCHT, leg warmers ANNA HEIM and shoes MATHILDE FENOLL
  3.  Dress LOUISE RICHARDSON and shoes BBSMITH
  4.  Dress SINI SAAVALA, shoes MATHILDE FENOLL, gloves MATHILDE FENOLL and pendant ZWYRTECH 
  5.  Head piece SOMA FAITANIN, leather piece SOMA FAITANIN and bodysuit PATRYCJA PAGAS 
  6.  Full look JOYCE BAO, shoes SINI SAAVALA  and earrings MILKO BOYAROV 

Cruel Santino

Born in 1992, Nigerian-born artist Osayaba Andrew Ize-Iyamu, aka Cruel Santino, has spread his talents at a pace and rhythm that has led to rapid development in his oeuvre and skillset.  Entering into Santino’s world is no easy feat.  An analysis of his work is cumbersome and tiring. It almost feels like walking into a packed gallery with great artwork but not enough walls.  In this case, there is a word limit. Looking at Santi’s work is difficult because, no matter what area is observed –  whether it is his video-game production, filmmaking, graphic designs or music, it makes no difference – there is a level of quality and intimate love that has been squeezed through the medium.  Since he released Mandy & The Jungle (2019), Santi has been seen as a musician. This box has various conditions that assist and obstruct an artist’s ability to create. He has since outstretched his wings and engulfed a wider array of mediums, a decision that has allowed him to reach a diverse range of audiences and express his entirety to the world.   

Observation involves a negotiation of the mind. When examining his work, it is easy to become amazed and overwhelmed by the impressive variety of skills the artist has and the  breadth of knowledge in each area he produces.  He is an example of how technical assertions and a devotion to craft can foster prosperous results for him as an artist and those who ensure his ongoing production.  In doing so, he has made a lot and has no plans of slowing down.  NR attempts to decipher the man who has no limits to his portfolio.  As he digs his toes into game design, creative direction and art unmarked by labels, Santi advocates for a movement towards creative freedom that is accessed by all.

 Santi is not merely an artist with raw talent but somebody that devotes his entire being to his work.  His intentions? To ensure others can do the same. Unbound by the conceptual chokehold of artistic monogamy, Santi sits down with NR to delve into how dreams are more than concepts: they are an impetus for potential action.

There is more to Cruel Santino (Santi) than meets the eye. To list accolades or only discuss his music would be reductive.  His art sets a scene that is unbound by the rhetoric of constriction.  His art is the object of the discussion, and he is the subject.  So, where are we, Santi?

I’m in London right now.  I’ve been here since the end of January and have another two weeks. I came here to try to get a different space to work in.  I had a bunch of stuff to do here, and I’ve been producing and doing everything here.

And you were just celebrating the first anniversary of your last album release: Subaru Boys: Final Heaven, released last year on March 4, 2022.  You celebrated through ‘Subaru World’.  What is that?

I did an installation and show in early March to celebrate the one-year. It definitely doesn’t feel like it has been a year. It was unplanned, but it was pretty well done. Showcasing the characters and the world of ‘Subaru’, the Institute of Contemporary Arts (ICA) instilled an immersive anime experience in collaboration with NTS Radio.  It felt great seeing the world we had built, the sounds made and the distance we have covered and will continue to cover.

And what were your inspirations for the album itself?

I usually have four things that make up my being: gaming, anime, film and music. For ‘Subaru’, the two main ingredients in its production were gaming and anime. Those are things that have always been around me in my life, and I have consumed them for my entire life. Even today, I checked how many games I had played between the release of PlayStation 4 (in late November 2013) and PlayStation 5 (released in late 2020) eras. It was about 340 different games.

That is… a lot.

It is a lot. And If you check my body, all my tattoos are anime related, so I feel like those two things are definitely the main ingredients that have made up ‘Subaru’.  I also took a lot of inspiration from Hideo Kojima, who really pushes the boundaries of what a game is and is meant to feel like; he’s just trying to tell you that a game can be anything. It doesn’t have to be one-dimensional or the same thing every time: he proved that a game can be anything.  I like to apply how he treats games to everything I do, whether music or video.  In doing so, I’m making music that can transport people and doesn’t have a box, music that can build a world that can be taken wherever through sounds.

And how do you see gaming transposed onto your work? 

Lots of games are played as drugs to release you from feeling, but I like to play AAA Campaign games, which really differ from Battle-royale type gaming.  There’s more of a narrative.  There is a world behind it, with excellent sound design, great voice-acting and graphics. I study all those things, and they all inspire me.

When did this all start? How did gaming become the conduit for your self-expression?

I didn’t realise until recently (maybe around 2020), but gaming shaped my sound immensely. When I was younger, I didn’t really have a way to hear various songs back home (in Nigeria). I found so many songs through Fifa, for example. I really only found songs through the games I played.

Released in 2019, Mandy & The Jungle (your first studio Album) was inspired by a lot of things…cartoons, the dancehall era, and gaming.  But things changed after that.

I needed to push the boundaries of what I was trying to make. At one point, during some period of quarantine, I was gaming too much, listening to music, watching anime, and getting to the point where I couldn’t ever see anything the same way anymore. I would look at everything in life and hear anything and its sound, run back home and try to fuse the sound, thinking, ‘oh, this would sound great in a game’, or when I would make songs, I would try looking for a clip of the game and put my music over it, watching the clip to see how it made me feel.  Everything felt like anime to me. The thing is, I wanted to make a world that would attract what I wanted. I want to make games, I want to make anime, and I want to make more films.  I asked myself, ‘how do I build this world with what I’m trying to do?’ and it came through the world of ‘Subaru’, which is slowly attracting everything I want.

When it comes to your movements in the creative sphere, you’ve done graphics for artists, directed videos for musicians like Goldlink and worked in many areas.  When did all that start?

I’ve done that all my life.  I’m not just a musician.  I have never been just a musician.  When I was just a kid, when I was ten, I used to act in Church and do Church dramas in schools and started writing scripts and stuff like that. I could have been anything at first: I could have been an actor or a writer or anything; I wanted to create experiences and create stuff. But, the thing is, music came out because of all these other things around me that I’ve crafted and sharpened to build up the music. Even down to the creation of characters in ‘Subaru’, I’ve been able to give people backstories and worlds around them. I feel like, if you know me and my music, you would never see me as a musician.

You are more than just ‘one’ thing.

Definitely, the way I see life and create music is like method acting.  It’s sort of like Daniel Day-Lewis, going into his own space and shedding off ‘the self’ for the role. It’s crazy because you think, ‘how do you go from playing this character to another’ and you realise he really is just shedding off the old and becoming the new , applying it to himself and growing. I feel that you can’t play a role that is not in you, so if you feel there is something in you for it, you just have to learn more about it to the point where you can become it and do it.  

Do you think you’ve achieved that level? Are you happy with how far you’ve come?

I feel like I’m still working on that. Coming from Nigeria, trying to do what I’m doing is… well, some people don’t think it’s even possible, so I’m just happy that I can do the things that I’m doing right now because I have the chance to do it and keep growing in that environment.

And how do you think people react to your multi-faceted style?

Some people don’t understand what I do, but I feel like I’m more concerned about creating. That’s the thing. People have received me well, they appreciate what I do, and that’s great. It keeps me going, but my focus is on the fact that I have to keep creating, and I have to keep making sure to keep pushing boundaries.

Over fame and novelty, you seem to really promote a priority of production – so do you just want to create? Did you always try to do this from day one?

Yeah, I just want to create. Success (and all that other stuff) will come if your creation is pure and timeless. I’ve always tried to incorporate myself into everything; all my videos are directed by me, and most of them are edited by me. I’ve always tried to be that person who can do most crafts.  My craft wouldn’t be mine if I didn’t do the work; you can tell something is missing. If I don’t put all these touches in my work, it will never feel like it’s ‘Santi’. So that’s why I try to have as many roles as possible in my projects.

Did someone inspire you to make a conscious effort to take on that burden?

I’m just good at creating stuff. Where I come from, I’ve always dreamed of making these things in my country, trying to improve all these aspects of my country. I want to hopefully make a game there, and if you have the infrastructure to set it up, and I  have the foundation of sound to set the music up. Now that I’ve gone from making sounds to making an anime, gaming world, I can see it getting bigger and going further. I want to keep making things that expand possibilities, and since I’m not just a musician, I’ll be able to do it.

When transferring a skillset and mindset from one album to another or one project to another, there must be variations in your level of confidence and experience. Where do you think you have improved?

Recently I’ve learnt how to make my music cinematic and learnt more about the technical side of film. Before, I could edit and direct, but now, I shoot stuff for my friends, I shoot stuff myself, and I go out and shoot a video and come back home and edit properly. All of that came later, though, after years of experience. 

Was there any group or person that inspired you to go into this multi-direction?

Nobody ever really gave me advice. I’ve literally always been in this bubble working. Sometimes I wish that I’d had a mentor. I don’t really have anybody else, and I started building all this up around covid, both before and around that period. 

How important is your team?  Does it feel special to work with people now?

It feels good. It feels great when people try to help you do stuff because people taking time out of their lives to help you is really kind. For me, generally, anyone that does that, I’m eternally grateful.

“As humans – and especially artists – we need to realise that you can’t downplay the interplay between us and how much it can help you build.”

You are only one person, and you can’t do it all by yourself, so appreciate anybody who is there for you in any capacity, no matter what it is.

Do you find it important to be in other people’s lives? Does it make you feel good to contribute to other people’s lives? Are you now in a community where everyone helps everyone?

It makes me feel better, but it’s more about their feelings. It is essential to make people feel. To make people feel like you know their worth, no matter what the person is doing. If people take their time to help you build your world, then they believe in you so much that they take their own time to work on you.  So you have to take time out of your life to help them. It makes you feel humbled and balanced, it makes you feel human. Sometimes when you are an artist, you are a step back from what is happening in the world. You can be so focused on what you are doing but be unaware of what is going on around you. I feel like taking time out to be around people keeps you in the loop. People keep you in the world.

So the community keeps you up-to-date with what’s going on. Does it help you keep producing new material? How does collaboration further this goal?

I just want to see it all happen. Collaboration is key in all of it. The journey of your world to someone else’s world is very important. A sense of community definitely helps. If I had stayed to myself,  I wouldn’t have grown as an artist. Meeting new people helps so much, and last year I took time off to spend time with my friends in their worlds, and they helped me so much with building ‘Subaru’.  

Do you have friends in the industry that have helped you? 

I don’t have ‘industry friends’. I just have friends that I’ve always known before. We all came together and found ourselves in this place, and I feel that’s also what makes everything feel so different to me.  I don’t have music people or anything. The people that make music are my friends? I knew them before we stepped anywhere near music, and they’ve always been with me, and that’s why our community is strong and the way it is. 

“Starting up together changes everything.”

Where does the media come into your world and the world of others? What do you think people have to say about you?

Everybody creates whatever they want to think or say about me. The media is going to come in and do their thing.  At some point, I was known as a devil worshiper because I liked horror movies. Later it was something else… It’s just a lot of things. I don’t think I’ve ever been described as one thing for too long. They just let me do my thing, and they are always in anticipation and will either like it or not.  I don’t think it’s ever been straightforward with me, and I don’t think there has ever been one way the media has interacted with me.

You can always keep them guessing. It’s probably better for you: you have less obligation to perform to a certain standard. People will eat it up no matter what, but does the fact that you make so much mean that audiences must experience all of it to truly appreciate you as an artist?

I believe that in everything I do, there is no specific audience or demographic. I make everything for everybody. There has to be some substance to draw from everything.  There are ways to draw people in, people from different sectors, and I don’t focus on one demographic because I’ve been inspired by so much that it should be for everyone.  

Surely that gets overwhelming… It can’t be easy when you are working with so many senses, especially since you aren’t just producing sounds but images, concepts, emotions and tactile substances.

Ah, yes, always. I need to try to rest. I need to start taking breaks because I never take breaks; mentally, I just can’t do it, and if I hear a sound, I just want to go back and produce and start thinking of what I need to do, or I start brainstorming a shoot. It’s a never-ending cycle, and I’m trying to work on it.  That’s the thing; sometimes, it’s just not the best. I can hear one sound, and I’m already zoned in.

Do you think that your drive is always going to be there? Even if you don’t rest?

No matter how driven I am, I feel the effects of me working myself too much and overthinking. I definitely need to work on that; as a human being, you can’t treat your body well without some recalibrations. But it’s not easy, and even if I’m travelling, I’m working or inspired to work.

So you have a bit of a full plate.  Does that impact your time management? 

Luckily, no. I take my time with everything, and since I’m doing so much, I have to really ensure that everything is balanced.  I can spend three months making the music and then spend another month on the writing. When I build up the music more, I have the opportunity to build up more of the narrative. Just giving time for certain things is really important.  After each project, I look at what I have done and whether I could have done something better. No matter how good or great something is, time needs to be devoted to knowing all the components; even if they take me a long time to develop, I must make sure that I treat every aspect of the concept and give every bit of it the same treatment and love. Everything has to have energy in it.

How do you see your work growing? What’s your end goal, and what do you feel is the best thing that could happen?

You have to just keep learning.

“My goal is to create a space where Nigerians, Africans and the world, in general, can tap in and create freely. I want to make a safe space for people with dreams.  I hate that they are just dreaming. If they want to do it, they should be able to.”

Once there’s a safe space for that, anybody can achieve their creations. There is so much talent in the world and people with dreams. What I have put down, what led me to create what I’m making, needs to be facilitated for someone. The codes must be passed to someone so that new things can be built; that’s just how life should be. If there’s a space where all of this can exist, then we will be able to create things forever.

The plan, then, is to facilitate people’s dreams. 

A lot of people keep to themselves. But people together can push boundaries. Lots of artists don’t really come together to produce something, and it puzzles me. Unfortunately, not every environment allows you to dream that much, and it’s nobody’s fault in particular. Some countries just don’t give room for that sort of creative freedom.  Everything I’m doing is a dream because it came from a dream, not from me seeing that it was possible.  It was just a dream and a belief that I could do this and change how things work. That’s what keeps me pushing. I could have chased the commercial route and chased solely making money. But that’s not why I’m doing all of this.

“It wouldn’t feel right for me to do that, and my goal is to create an environment where you show love to everybody and ensure everybody tries.”

Team

Photography · Lea Winkler
Styling · Emma Simmonds 
Grooming · Ryunoshin Tomoyose
Photography Assistants · Guy Parsonage and Tom Frimley
Location · Spring Studios
Interview · Billy De Luca
Special thanks to Jaisha Thomas-Hinds at Wired PR


Designers

  1.  Jeans VERSACE JEANS COUTURE at The Arc, jewellery BUNNEY, belt and trousers POLO RALPH LAUREN, boxer shorts ANDERSON & SHEPPARD, socks SHIRO, shoes CHURCH’S and angel wings COSTUME STUDIO
  2.  Blazer vintage at The Arc, polo shirt and shirt POLO RALPH LAUREN, hoodie COMME DES GARÇONS x MORPHEW at The Arc, jeans A1 DENIM, tie vintage from The Vintage Collection Camden, belt POLO RALPH LAUREN, boxer shorts ANDERSON & SHEPPARD, socks SHIRO, shoes CHURCH’S
  3.  T-shirt vintage at The Arc, hoodie COMME DES GARÇONS x MORPHEW at The Arc, jeans A1 DENIM, socks SHIRO and shoes CHURCH’S
  4.  Denim shirt POLO RALPH LAURE, t-shirt GAP, jeans A1 DENIM, jewellery BUNNEY, socks SHIRO and shoes CHURCH’S
  5.  Denim shirt POLO RALPH LAUREN, white shirt DEGE & SKINNER, t-shirt GAP and jewellery BUNNEY
  6.  Hoodie COMME DES GARÇONS x MORPHEW at The Arc, shirt vintage at The Arc, jewellery BUNNEY, boxing shorts vintage LONSDALE at The Arc, socks SHIRO and shoes CHURCH’S

Ellen Allien

Ellen Allien, the legend of Berlin’s club history, has found that cultivating a strong community has been crucial to her creative process and success since the 90s. Her movement is grounded in friendship, emotional support and sharing ideas and resources. While others may seek rapid growth and instant recognition, Allien values patience, diligence, honesty and a touch of eccentricity.

With an unrelenting passion for new sounds, names and ideas, Allien is always on the lookout for fresh talent to add to BPitch, her multi-genre label founded in 1999, or to feature at her ‘We Are Not Alone’ techno party series and releases. As the big boss and experienced traveller, she takes full responsibility for her decisions and avoids spreading negativity to those around her. While she’s open to other perspectives and voices, ultimately, she makes the final call on what’s best for her. All hail the queen of her own life, Ellen Allien.

Ellen Allien is an iconic name in techno culture, and when I hear your name, I think of unending energy. How do you keep the energy going for so many years?

I’m very positive, and this keeps me going. I try my best not to spread negative energy or bring others down. I’m very social and outgoing, and some might see this as being positive or energetic, but it’s mostly because I know what I want and what’s good for me. I’ve made the right decisions for myself, which allows me to be confident and enthusiastic about life.

While travelling and DJing, I’ve encountered many challenging situations, such as not having a hotel, cancelled flights, missing equipment. These experiences have taught me valuable lessons, and instead of complaining about the situation, I focus on finding solutions. I also witnessed the fall of the Berlin Wall in the 90s, which made me realise how quickly things can change in society. 

We live among other people, which means certain things are beyond our control. For instance, my assistant could decide not to work anymore, or I could choose to close my company. Sometimes, things happen that we have no control over, and we may not have a solution.

The first thing one notices about you is that you’re very community-oriented. You don’t always need to be surrounded by famous or successful people. You enjoy spending time with those around you and creating intimate and fun initiatives, like the lockdown streaming from your balcony to make things more fun. That mindset is unique in this industry, because people often turn into divas or burn bridges with others when they become successful — but you’ve maintained a sense of community, which is impressive.

I’ve been running my record company since 1996, and we’ve worked with many artists. I’ve seen some really unique and interesting characters, but I’ve found that the craziest people often make the best music. So, no matter how someone may seem, we’re always happy to work with them. As long as the music is great, we are willing to deal with people. One artist told me recently: ‘Oh, Ellen, I do therapy now.’ I said, ‘Yeah, the therapy is good for you and your friends. But you know what? Be careful that your music doesn’t change because you’re a genius.’

So it means you are good at handling chaos, right? 

I personally don’t have a lot of chaos in my life, but I do notice other people’s chaos. I try not to let it bother me too much; if I can maintain a normal sleep schedule and feel good, I can handle whatever is happening around me. I know that no one can destroy me except myself. If I let myself become too stressed or sick, then that’s my own doing.

Some people try therapy, and some do other treatments to feel better. Music is healing, and it’s something that I didn’t pursue because it was trendy or for money, but because it’s what I truly love. I’m obsessed with music and have been since I was a teenager. It’s my life. I love my job and I love travelling.

Producing something you love is beautiful. When the freshly pressed records arrive, you check a record sleeve for the first time. When you hold a magazine, you see the pictures and read the interview. When a painter paints an image and it turns out beautiful. You can analyse it and see how you can improve it, which brings you to another level. Being an artist is a beautiful thing because it’s created from your energy. Of course, people have to like it, but even if they don’t, you can still be happy if you love it.

It’s important to know your own tastes and trust yourself. It’s easy to fall into copying others, and it might be hard to be original because there’s so much out there. We all have influences, but if you take the time to analyse and understand how music or other art is made, you can try to create something similar in your own way. Many artists do this, and it can be a fun challenge in the studio. But, personally, I don’t approach creating in this way.

In one of your recent interviews, you mentioned that you don’t like this current trend with blends and edits from pop hits and radio music. It became especially noticeable when the internet culture hit the dance floor after we spent too much time online during the lockdowns. How do you not let the trends that don’t resonate with you affect your approach to DJing? 

Playing pop music that everyone knows makes it easier to make the crowd put their hands up for photos and videos, but that’s not what makes a great night for me. A great night is when people dance with their eyes closed or think while dancing, not just putting their hands up to popular songs by Britney Spears or Madonna. That’s the easiest way to have a big audience, but it should be more about finding a way to grab attention by doing proper research. Nowadays, people go online and take stuff they find without effort. They don’t go to record stores anymore, where the person selling records might have suggestions if you ask for something specific.

So, no, I don’t buy this. Maybe those DJs [playing radio hits] are going to grow fast. But they’re not doing anything original, outstanding or fresh. 

Time and people have evolved in today’s world, and so has the audience. As a DJ, we hold power to transform everything. We change the dance floor and the music if we take risks and blend different things together. We don’t just come to mix what’s already there. We must take chances. If you’re not willing to take risks, then you’re not a good teacher to me. Building a history or a specific journey is important, even if you don’t want to create something entirely new.

You mean building storytelling in music? 

Yeah, a story. I believe that for something to be considered art, it needs to have a story or meaning behind it. Simply playing music from other artists doesn’t qualify as art unless it’s done in a unique and handcrafted way. I love to bring people pleasure through my music. Seeing the audience react emotionally, whether it’s through smiling or crying, brings me joy. My goal is to create an atmosphere where the music takes over and the audience becomes lost in the sound and space. I want to create an experience where people can escape from their daily lives and immerse themselves in the music and atmosphere of the club.

Music is becoming increasingly global, with different scenes influencing each other. For example, many use Baile Funk or other edits of Latin American music in their sets. You’ve recently travelled to Brazil. Did you get inspired by the variety of music there and their unstoppable desire to dance? 

In Brazil, there are so many good musicians in the streets and slums, playing drums and making music everywhere. There are so many talented artists exploring new beat structures and so on. The scene in São Paulo is amazing, and it’s growing. The Carlos Capslock Festival was also fantastic, most of the festival goers are Brazilians, everybody is so kind, you can meet so many people and quickly connect with them. It’s super inspiring. I think it’s essential for Brazilian music to grow because Portuguese is more widely spoken than English. This music has to grow, and it’s great that black artists are getting more recognition now. After Black Lives Matter, everything changed, and more black artists are getting bookings now. This has to be the norm. We need Brazilian and South American music worldwide, playing on the radio in England, America and Germany.

You mentioned earlier that you worked with Badsista on a track while you were in Sao Paulo. Is it something new that you will release together? 

We went in the studio and both recorded some vocals—she in Portuguese and me in German. We have to see later if we can use it.

I feel like after the pandemic, the techno scene has become more hysterical. Everyone is trying hard and fast to make it happen. It’s just like there’s not so much community spirit from my experience. To me it seems like many people are agitated to make a lot of money in one go. But how do you feel about the techno scene after the Covid?

I don’t have those feelings, at least not with our artist here at BPitch. Maybe at the beginning, some were nervous about paying the rent because prices for everything got very high. But I don’t feel like artists are hysterical because they have shows. Some promoters have failed, but some have become big. Many shows weren’t sold out last year, but now many of my upcoming shows are already sold out. 

On the other hand, too many artists want to grow fast because they see others doing it and want the same success. For me, it took a long time to start making good money. I had three side jobs for the first ten years, but that’s not something every artist goes through nowadays. However, you can grow fast if you have the right plan and a good manager. So, if that’s what you want, go for it! I just feel like if you don’t build a community around you, you will not last. I don’t care about those who don’t support or invest time in others. For me, music is sharing and caring. It’s also an intellectual exchange. 

To build a community in music, it’s essential to connect with people. You can invite your friends to collaborate on mix tapes or DJ sessions and make music with others as we did in Brazil. Even if nothing comes out of it, it’s still worth doing. This is a movement, and you’re just a little part of it. So it’s important to go with the flow.

If you’re nervous about business or money, people can sense it. They can see it in your face and on social media. Narcissists get anxious easily. They crave attention, money, and success; if they don’t get it, they freak out. They lack empathy and don’t care about building a community. They may create music that pleases the crowd, regardless of quality, just to gain popularity quickly. These people are not part of the true music movement. They have their own agenda and are only focused on their personal gain. Unfortunately, there are more and more people like this, as many grow up without a strong family structure or support system. 

Your own parties ‘We Are Not Alone,’ held at RSO Berlin, invite various artists from big names to local emerging talents. Are you planning to get more extensive and international with it, or do you want to keep it intimate in your hometown?

Our approach with ‘We Are Not Alone’ is what I meant by ‘the community.’ We invite artists we love but also ask friends from our BPitch family to play. We try to have a colourful, queer booking. Our lineups are made with love, and we research a lot. We listen to the sets and productions and make sure that the artists we want to present fit our lifestyle. For example, when people run labels, you can see they do something for the movement. 

I like how you use the word ‘movement’ and not ‘scene.’

Movement means that there is a big river and we take each other in the right direction. I find this metaphor powerful because it reminds me to create and not get too nervous, even when our governments are stirring up fear. I see this as a radical way to survive in big cities, by not giving in to what they try to put on us and working for small companies instead. By building our own companies and supporting other talented people, we can make our movement bigger and stronger. But it’s not possible to do when you are working with Madonna edits, there are so many other talented singers to work with and reference. Just do your fucking research!

When your Rosen EP came out in early 2022, you started using the metaphor of the mask from the album’s artwork by Erased Memories. Is this about becoming more genuine when one takes off their mask?

When I released the album, I wanted to play more with this alien figure with a gold aura, based on the artwork of my album cover. I then decided to wear masks on my face as a way to emphasise that the image people have of me is not me but a projection of their beliefs and values.

Everyone sees me differently, depending on their religion, education, and other factors. That’s why I feel like I’m a fictional character that people create in their minds. But I’m okay with that, because I understand that people’s perceptions of me are influenced by the stories they hear or the media they consume.

Wearing masks helps me to emphasise this fictional aspect of my persona. It’s like a visual cue that reminds people that what they see is not necessarily the real me. This concept also applies to how I write my lyrics, as I often use metaphors and symbolism to convey my message. I like to keep things open-ended. The sentences in my music have a spiritual quality to them, allowing people to interpret them in their own way and let their imaginations run wild. That’s what makes techno so important to me – it’s electronic music that can allow people to dream and fantasise in their own way. My music is not about me or my message, but rather what people can make of it themselves. While I appreciate punk bands and raw lyrics, I also need music that lets me fly and dream and put my own ideas into it.

I feel like often, because of this escapist and hedonistic side of the club culture, people lose connection to reality and forget what techno represented originally. The idea of escapism was also there, but it was initially about exposing and resisting the world’s injustices and striving toward a more equitable and inclusive future. In today’s techno world, people often lose the connection to the times and places where music was a statement.

Music is still a statement. At least, at our parties, music is a statement. Of course, there’s also the capitalistic side of techno now because promoters want to make money with it. But there are communities in the underground who seek freedom, and by exchanging their ideas, they get stronger. That’s why a club is a place where not everybody should be able to enter.

The community must have space to communicate and create new forms of life. In underground clubs or rooms that aren’t accessible to everyone, people exchange ideas and make changes. They can say, ‘Tomorrow, let’s take to the streets and stage a demonstration, and 5,000 people will join us.’

All of this is created on platforms, whether physical or online spaces, that are not accessible to everyone. The club scene is particularly important for this. I’ve met many people I work with at clubs, bars, and restaurants. These places serve as essential meeting points. They are not just drug dens like some movies portray them. Instead, they serve as platforms for people searching for something they can change.

I hope we can create change together and find people who share our passions, whether in politics, photography, design, or any other field. On the other hand, some people are consumers [of club culture], and they need these spaces as therapy. 

We need these experiences to lose ourselves and sometimes to find ourselves again. It’s also a way to feel reborn. However, some become addicted to the lifestyle and end up in financial trouble, and you don’t see them around anymore. They may move to a different place or start doing something else. On the other hand, some creatives draw inspiration from the music and the people they meet there, and it fuels their creative blood.

I’ve met many people who used to have regular jobs but quit to work with creative communities. This transition can happen if you meet a diverse group of people, not just those from your field of study. In Berlin, many people meet at clubs. These clubs need areas where the music isn’t too loud so people can talk, sit and communicate effectively. This is crucial because it’s where many great ideas and collaborations start, eventually leading to art and other creative projects in the city.

Berlin is still attractive for newcomers, but many are complaining about gentrification and how it’s changing the city and its club culture. Local creatives are concerned with rising rent prices and living expenses.

The solution is to start rebuilding Berlin further outside the city centre, where space is still available. It’s up to us to bring our energy and make something happen rather than trying to fit into already overcrowded areas. When I started living in Kreuzberg, it was an underdeveloped area, but someone made it happen. We should remember that and try to replicate that success elsewhere.

In an earlier interview, you once said that in the 90s, when you were starting your DJ career, being a DJ also meant being a freak. To me, it means that being a DJ requires a certain level of uniqueness or quirkiness. What does this ‘freaky energy’ mean to you today? 

Like I said earlier, if you’re not different from others, you can’t create music that is truly unique. Having freaky energy is always good when creating music. You can approach music in a mathematical way, and it can still convey a lot of emotion, but it may lack some empathy. I prefer music that’s a little bit dirty and strange rather than ‘clean’ or sweet. However, it’s up to the listener to decide what they prefer, and I think every type of music has the right to exist. Having a bit of freakiness helps to create something new and different.

Team

Talent · Ellen Allien
Photography · Nina Raasch 
Styling · Fabiana Vardaro
Hair · Berenice Ammann  
Makeup · Sabina Pinsone 
Set Design · Stefanie Grau 
Photography Assistant · Žilvinas Tokarevas
Set Design Assistant · Lars Schefftel
Styling Assistant · Eimoan
Location · Plush74, Berlin 
Interview · Mariana Berezovska
Special thanks to Milena Brandy Crow and Melissa Taylor


Designers

  1. Dress JEANNE FRIOT
  2. Trenchcoat RICHERT BIEL
  3.  Bustier FENDI, trousers SIA ARNIKA and shoes VERSACE

Sónar Lisboa 2023

For the second edition of Sónar Lisboa, a music and visual technology-driven art festival and sister event of Barcelona’s annual happening, which celebrates its 30th anniversary this summer, I had the opportunity to interview Gustavo Pereira, the main curator of the Portuguese team. With years of experience in the music industry and as a well-known DJ and promoter in the city, Gustavo closed the festival with a b2b DJ set alongside the legendary Rui Vargas, delighting the dedicated dancers.

As the festival season opens in Europe, it is fitting that it begins in Lisbon, one of the most beautiful and vibrant cities of Europe, which is also undergoing the most dramatic gentrification on the continent. Festivals have the potential to shape the cultural and social landscape of a city, and in this interview, we explore their responsibility to consider their impact on the local community and create a more inclusive city. Together with Gustavo, we discuss how responsible and inclusive programming of influential cultural organisations and promoter groups can impact the development of cities, gentrification, and support for local artists.

In our conversation with Gustavo, I am curious about Sónar Lisboa’s mission to promote forward-thinking culture, technology, and lifestyle while shaping the authentic side of the Portuguese edition, preserving Lisbon’s diversity and tackling homogenization. We also discuss Sónar’s approach to featuring local talent and its role in supporting the local music industry in the face of gentrification challenges.

As an experienced raver yourself, what changes have you seen in the Portuguese scene in recent years? And what inspirations and influences from the other scenes and cultural spaces have become more prominent here? 

I’ve been going to parties and live shows ever since I was really young. First, I went to live shows with my parents, then around 13/14 years old, with my brother, and later on my own. When I started clubbing, I mostly went to clubs and raves around Portugal and Galicia in Spain. I’ve seen lots of live shows, clubs, and nightlife in different genres and settings. Nowadays, I feel we’re going through an identity crisis because of the massive amount of music available today. People get used to that and look for all kinds of music and events, which, of course, is not a bad thing. In a way, it was easier to identify who listened to what, and that’s not happening anymore. 

Portugal is a melting pot for diversity and influences from other countries and cultures, and that reflects in the number of amazing artists we have nowadays producing incredible and extraordinary music from what’s been heard before. There is also a lot of respect for the origins and the music foundations. Personally, I try to get a nice balance between the old school and the new school: experience and creativity. 

What direction and guidelines in the curation do you share with Sónar Barcelona? And what makes Sónar Lisboa unique and worth travelling to? 

We work together on the line-up, but it’s always very important to present a balanced line-up with local talent, live shows, advanced music, and a contemporary vision with a touch of the foundations. Just the fact Sónar Lisboa is happening in a different city makes it unique and gives it a different touch. The local talent flavour, the gastronomy, the venues, and the experience are different here. Barcelona is the sanctuary, of course, and you can’t compare both. Just assume our differences and make it also special.

Lisbon is going through heavy gentrification, people are being pushed outside of the city, and young local creatives can hardly afford to live in the city, which is, of course, a significant loss for the city’s cultural development. Is there a way for Lisbon’sLisbon’s music industry to have a say in this development and think together with the city about how to make this situation fairer for the locals (I noticed the festival had been supported by Turismo de Portugal, Câmara Municipal de Lisboa, and Turismo de Lisboa, so I assumed such conversation might be a part of the discussion within your team)? 

There’s no interference in the work of those institutions from Sónar Lisboa. We have main concerns, and of course, we try to fight to promote the local culture and give everyone some voice and promotion as much as possible. It’s not an easy task, but the support from these institutions is also essential for our job here and shows their interest in it. At the moment, only the Lisboa city hall is supporting us, and we really appreciate it, but of course, the initial support from the other institutions was really important for our kick-off.

Due to its long history of immigration and colonisation, Lisbon is home to a diverse and vibrant mix of cultures, contributing to the city’s unique cultural identity. The city has been a port of entry for people from many parts of the world, including Africa, Asia, and the Americas. Gentrification can lead to a homogenization of the city’s culture, making it difficult for underground creatives to find audiences and venues for their works. How can Sónar, as an establishment for a forward-thinking culture, technology, and lifestyle, contribute to preserving the city’s diversity and tackle the problem of homogenization? 

Sónar Lisboa is part of the private cultural sector that helps promote and disseminate multicultural and diverse artistic talent. We have in our backbone the will and passion for exploring the heterogenization of national and international culture as much as possible, especially in the music and visual sector.

The Portuguese artists featured on this year’s Sónar line-up, such as DJ Nigga Fox, Rui Vargas and Gusta-vo, Violet and Photonz, and Sensible Soccers are significant to the local club scene and also made an essential impact on putting Portugal on the global map, and thus, of course, are essential to be a part of your booking. Yet, from some recent conversations with friends from the underground music scene in Lisbon, I learned that the smaller collectives feel underrepresented by the big festivals in Portugal, such as Sónar, that could potentially offer them financial support and opportunities to build international audiences and gain recognition. How do you, with your curatorial team, approach featuring the local talent in your program? 

We try to balance our work and actions as an organisation as well as possible. Of course, some of the names are already recognised but new and fresh names from smaller collectives as well. We keep our ears and eyes open but unfortunately don’t know all of them as we wish, and also, we don’t have slots for everyone all at once. We try not to repeat many artists from one year to another to give space to different artists to be part of Sónar Lisboa.

One of the central features of this year’s program of Sónar is the AI-generated image campaign. The fast-growing advances and use of AI technology have caused considerable anxiety in creative communities. There’s a growing sense of the digital and physical becoming blurred and reality becoming increasingly subjective. What role does the discussion on the AI influence in the music and visual art production play within your team and the scene you represent?

The discussion makes the intangible more tangible, and the conversation allows an ongoing dialogue within a community that can help regulate, find solutions, and even integrate responses to problems from our everyday life.

Sónar focuses not only on music but “Music, Creativity and Technology.” In your view, what trends and developments are driving the evolution of electronic music? 

Definitely machine learning is interacting with all forms of music and visual development in this industry. A lot is being done with new ways of processing these two separately and in an integrated way.

There’s been a growing competition among fast-emerging artists, many of whom are becoming popular over social media. Social media is also a result of technological advancement, but it often exploits its consumerist side more than its unlimited possibilities for creativity. Sometimes the artists who mostly invest time in developing their production and DJing skills find it hard to keep up with the artists who are more affine to social media and know how to keep their audiences entertained on Instagram or TikTok. Considering these developments, how can creativity be encouraged and nurtured more evenly in the electronic music industry today?

Social media occurs on and by the use of platforms, and they can allow us to show creativity to an amplified audience. You can see that on the best brands and pages you follow, so we should condemn the vehicle but the way we use it or not to showcase our creativity and talent. Of course, there’s social interaction at a bigger scale, but I believe that we can input social media with our best craftsmanship and use it in a good way. In a non-paid setting, it’s a recreational space for the electronic music scene.

How do you see Sónar Lisboa grow in the next few years? Are there any specific themes or new formats you want to explore, such as networking events, workshops, discussions, etc.?

I believe Sónar Lisboa’s growth and evolution will be dependent on the core of its context, and by that, I mean the team that makes it happen, Lisboa’s own evolution and growth, and the way the industry evolves we will mirror our own perception of this reality and try to keep things interesting for our audience.

Credits

  1. Luisa, Sonar Park, Lisboa 2023. Courtesy of Pedro Francisco
  2. I hate Models, Sonar Club, Lisboa 2023. Courtesy of Pedro Francisco
  3. Sofia Kourtesis, Sonar Club, Lisboa 2023. Courtesy of Pedro Francisco
  4. Conference, Plaça de Barcelona, 2023. Courtesy of Neia
  5. Entangled Others, Clothilde, Sonar + D, Lisboa 2023. Courtesy of Pedro Francisco
  6. MetaAV, Sonar + D, Lisboa 2023. Courtesy of Pedro Francisco
  7. Peggy Gou, Sonar Club 2023. Courtesy of Neia

    For more information visit Sónar Lisboa
    Special thanks to Rosalie De Meyer

Blackhaine

Blackhaine’ poetic yet brutal investigation of reality with unique soundscapes, choreography and cinematographic visuals.

Tom Heyes, also known by his artistic moniker Blackhaine is a rapper, poet and choreographer from Lancashire, UK. Known by many for his projects with Kanye West (Donda 1 and 2) and more, the multidisciplinary artist has forged for himself a solid path, establishing his own unique artistry. Chicago drill, industrial, ambient, experimental hip hop are some of the genres combined within Heyes’ unique soundscapes. With producer Rainy Miller, Heyes worked on delivering visceral releases first Armour, then And Salford Falls Apart. Released in June 2022, Armour II follows the trail of the two earlier bleak releases, perhaps an ending, nonetheless part of the bigger journey the audience embarks on when listening to Heyes. With tracks featuring the likes of Blood Orange, Iceboy Violet, Moseley, Richie Culver and Space Africa, Heyes is also giving space for other artists to enter his universe. Re-contextualising his anger, Heyes delivers poetic yet brutal narratives which juxtaposed with cinematographic visuals, immerse the viewer into Heyes’ inner world. Choreography plays a pivotal part in his practice as he continues to investigate reality. 

Here photographed in London by Berlin-based photographer Joseph Kadow, we witness an artist in his element, creating as he breathes, once again narrating a story of his own. Heyes talks through his genesis, the process and inspirations behind his body of work, spanning across choreography, music, spatial design. 

When and how did you start? 

I’ve been interested in film since I was young, from there I started to learn about sound and movement.

I held an interest in art and between jobs managed to make some decent pieces and work on other’s people’s visions for quick cash. 

During the pandemic I started creating my own film and sound pieces, releasing my first track Moors – and some film projects I created + a project named Armour made in collaboration with Rainy. 

Blackhaine is a node to the French cult classic La Haine on violence and inequality in the suburbs of Paris. You come from Lancashire, UK. How has the landscape of living on the margins and of social and regional inequality, influenced your practice? 

I’ve always felt detached from the current sound, I think being in isolated yet restricted places; Blackpool, Blackburn ect you have no expectations of being accepted by a mainstream crowd. This gives room for experimentation. 

I read Passing Time by Michel Butor recently and was inspired by the detail he created in his idealised Manchester, taking monuments/icons of the city and glitching them. It’s what I had been doing to Lancashire. 

Darker versions of locations feature in my work such as the M6 or the Moors, Rawtape and I used scans of Blackburn high street and Blackpool tower to create a world in Hotel. In my writing I talked about experiences here in tracks like Saddleworth or Stained Materials. 

“Using ultra realistic scenes that verge on boredom and taping a bleak-psychedelic lens to the camera was a huge influence in building the Blackhaine world.”

How is Manchester’s cultural environment and how is it influencing your writing? 

The environment is too self contained, and concerned with itself and it’s history when what we should be doing is looking outwards and ahead. There’s not much interesting happening here at the moment because there’s too many people left over from the 10s. 

The city hasn’t impacted my writing aside from being influenced by Joy Division. 

Drill, experimental hip-hop, ambient, industrial and electronic are genres part of your soundscapes. Are you more influenced by Chicago Drill or Brooklyn Drill? What are some of your musical influences? 

I’ve been into Chicago Drill since the start, however it was UK Drill that got me into writing.
I would say the industrial sound was an influence but the earlier post-punk side, not as much what’s happening there now.
At the moment I’ve been listening to Carti, Zone 2 and some more experimental stuff whilst I
work on my album. 


First Armour, then And Salford Falls Apart. How does Armour II succeed to these? 

There’s the obvious narrative link.

“Sonically I used a softer palette and wrote about a contracted hate that became inverted by gradual unease and paranoia.”

I put more focus on working with melody and traditional songwriting before my album. 

Armour II is death of Blackhaine before a burial. 

How do you usually work with producer and composer Rainy Miller? 

I write alone and with the ideas Rainy sent, before we sent parts back and forth online but with Armour II we started renting a studio together with Space Afrika so we could spend time in there. 

You showcase a unique choreography rooting itself from an extreme creative process. Could you talk more about this? Who are some of your favourite choreographers or a contemporary dance piece that moves you? 

My choreographic style is rooted in perversion and deconstruction of traditional technique, not an anti-technical statement but a separatist practice. I utilise improvisation and sculptural design in the process instead of overt unison structure, and when the work features this form of choreography it’s effect is exhaustion and depletion to the body/mind of the performer, allowing accessibility into new realms.

Choreography a subliminal art, the same modes I work in with writing and sound. The narrative structure of Armour II leading from my previous work is a context for myself and the listener however it is no anchor, this is world building with intent to suture between and deconstruct inside of reality, whilst considering base reality and boredom, hence the exhaustive features within my work. I was initially more interested in examples of choreography I could find in day to day life, the way the bodies on top deck moved whilst the bus turned a corner, a drunk body or the result of excessive strain on specific muscle in the arm.
Pre-tense is naturally prevalent in choreography.

“I think embodiment kills honest movement to a degree and my service as an artist is to
investigate reality within abstract art.”

My favourite choreographer is Tatsumi Hijikata, I developed my practice whilst watching Butoh videos and abusing drugs in my room and hotel apartments, around the time of the Manchester spice epidemic.
I’m watching a lot Gisèle Vienne, Louise Vanneste, studying Sun Ra’s relationship with dance and sound. I would say Philippe Grandrieux’s use of movement in his work as well as Steve McQueen’s in Shame has impacted my choreography also. 


How do you envision the live shows and how do you feel about finally being able to perform gigs in front of physical crowds? Visceral stage performances, atmospheric, intimate and raw sets are some of the comments from people who have already been to your live shows. How do you want the listening experience to be? How do you approach the spatial design situation too?

It’s great, during the first tour I worked intensively with spatial and atmospheric design.

“I want every show to be different, switching between shows of an exhaustive release for the audience and myself and shows that focus more on subtleties with performance and design.”

I work with heat and scent a lot, as well disorientation from lighting source. Playing drill between harsh noise/drone, these are elements that I work with impulsively, so I live edit the lighting, track list and other utilities whilst on stage with my team.

I don’t believe that playing all the hits equals satisfaction for the audience I want to create a journey for people to follow, experiencing the themes within my work physically and mentally having to endure moments discomfort before being allowed to feel gratification by silence or melody.

The feedback I have had has been great, everyone I have spoke too has had a different experience I’m grateful for everyone who comes to a Blackhaine show to experience. Thank you.

How did your collaboration with Blood Orange and Icebox Violet for ‘Prayer’ unfold?

I had the ideas of the track for a while, I was sent a rough loop from Rainy that triggered something in me. I kept revisiting the narrative and developing this film scene I had in mind, even down to the shots I wanted in the film that was made.

In And Salford Falls Apart and previous releases I didn’t work with other voices. A design focus of Armour II was to curate outside artists and let them inhabit my narrative, even to allow this to influence and lead me at times. I wrote to Iceboy Violet and Blood Orange to ask them to feature on the track and they delivered these beautiful verses back.

The theme of this issue is IN OUR WORLD, in your mind, what does England mean to you?

“Apathy.”

Now that Armour II is out for everyone to experience, what is next for you? 

I am building an infrastructure named Hain. This will act as a container for future work/curation and ideas beyond Blackhaine and an investment in culture.

Team

Talent · Tom Heyes (Blackhaine)
Photography · Joseph Kadow
Creative Direction · Jade Removille
Fashion · Azazel
Grooming · Linus Johansson
Photography Assistant · Masamba Ceesay
Fashion Assistant · Olivia Abadian

Overmono

The In-Between: Overmono create a layered and boundary pushing sound that exists between emotional states. 

Overmono are a UK electronic music duo made up of brothers Ed and Tom Russell. Raised in Wales, the siblings had individual success as producers before joining forces as Overmono. Wanting to reduce the influence of their individual pasts from the mix, they isolated themselves in a cottage and started to develop the foundation behind their music. Now, through a standing relationship with pioneering British label XL Recordings, they have released a series of layered and boundary-pushing work that define their distinctive sound today.

For this issue, NR had the opportunity to catch up with Ed and Tom to discuss their memories of growing up together, their experience of shaping Overmono to this point and their ambitions for the future.

Tom and Ed, thanks for joining us for this issue. I’ve been looking forward to having this conversation with you. I want to start by asking you about your memories growing up together, and what your individual influences and gravitations were because you’ve both done so much individually before Overmono.

T: I’m the elder of the two. Growing up in a house together, I was getting into rave music and Ed could hear the music through my bedroom door. I had turntables and some records and Ed got a pair of turntables when he was ridiculously young, like when he was around 10 years old. Then he was stealing records from my room, so there was some cross-pollination going on. As we got older, Ed developed his own taste and went on his own journey, and I developed mine and went on my own one, but it was all generally electronic music.

E: It feels like over the years our influences or what we were into individually were sometimes miles apart from each other, but then 6 months later we would come back and we’d be listening to the same thing.

“As we got older the distance between us got narrower and narrower, and nowadays it’s really rare that Tom plays me a record and I turn around and say “that’s shit, I don’t like it”..”

T: Haha when that does happens, I get really annoyed and I’m like you’re just not getting it!

E:Yeah haha, and these days we’re so similar in the sense of what we’re into, which from a writing point of view, makes everything pretty effortless because we both know what we like and what we want to try to achieve.

That connection is definitely felt in Overmono, but as a listener I can also hear and distinguish your individual influences feed into this project as well. Listening to your individual projects, it feels as Overmono is a cumulation of all those individual journeys. I’d love to hear more about you experience during those earlier projects – Tessela (Ed), and Truss, MPIA3 and Blacknecks (Tom). 

T: I’ve always been really into Techno. Various styles of it. It has been a constant for me since my teens. I remember hearing Tanith on Tresor, it completely blew my mind and sent me down this rabbit hole. So, I just carried on doing that, and through the 2000’s I was getting more and more heavily into production, which led me into the projects you mentioned. I think for me, and I guess Ed can come back to this too because I’m speaking a bit for him as well, I felt really pinned in at the end. Because I’d done so much producing into a similar lane, I felt like that was what was expected of me. As much as I loved listening to that stuff, I felt like there were broader horizons I wanted to explore, and that inevitably led us down this path to start this project together.

E: I feel like we both started feeling that similar feeling around the same time. I remember releasing this one record and someone said to me “I’m all for artistic development, but where are the break beats?”.  It got to a point that I felt like I had to put a break in every single tune otherwise people would be like this doesn’t sound right. Tom you were probably at a similar point with more distorted stuff..

T: Yeah, if I didn’t do something that was really tough and distorted it would just get no attention or traction. I could make something in 5 minutes that was distorted, and don’t get me wrong I love that sort of stuff, and people would go mad for it. But I could spend a couple of months crafting something and think it was one of the best things I’ve ever done, and nobody would care.

E: And That was a big thing both of us were going through around the same time. When you’re making music and figuring out your sound, cultivating it and honing it, it might feel really nice; to know exactly what you need to do to make something good because it becomes effortless. But after a while, when the expectation becomes “this is what you do” then, you start to think there’s so many other influences I have that I want to start to broaden what I do here. You end up feeling blocked from doing that. 

“We got to a point that we were like “let’s just start making music together and see what that’s like. No one needs to know we’re doing it together, or that this project even exists. Let’s just write some music and see what that sounds like”.”

The series of first ten tracks we wrote, in a really short period of time – like 3 or 4 days – sounded quite different from our previous work but we were surprised by how cohesive it all sounded. There was no plan for it, we just said let’s take this equipment, go to this place, lock ourselves away, write some music and see what it sounds like.

T: It was so nice to be in this headspace where we had no expectations at all, and no personal expectations either. We just said “let’s go to this place, make some music and whatever happens, happens.” We had no intention to start the project at that point, we just wanted to write some new music together. The whole idea for Overmono came quite a bit afterwards. It was really amazing to have that freedom and it’s something we still try to maintain because it was so liberating.

E: It gets harder and harder the further down the road you get because the expectations start growing again, and once you put out a few records that have done well, it’s harder to come out with something that is really weird or super headsy. But that being said, we still have that same mentality that we try to go somewhere that isn’t our own studio, somewhere that is a different environment, somewhere that we can’t be contacted and we can’t contact other people. We just go there to sit and try to make some music.

“It’s that thing of disconnecting completely and forgetting about all the noise and any expectations. Then you end up writing some of the best stuff because we’re just having fun.”

Yeah, the Arla I-III series! It’s interesting to hear the process you went through to write this collection of tracks. I realise that you did projects together before this too, projects like TR//ER. To me, the Arla series definitely sounds like a more cohesive beginning or foundation to Overmono. I’d love to hear more about your process of forming your sound as Overmono at this earlier stage.

T: There was a lot of sampling in the Arla I-III EP series, and it was nice because I didn’t do a huge amount of sampling before so it was a fresh perspective in production for me, and – I learned a lot from watching Ed because he’s great at it, and for me this was cool because it was an area of production that I wasn’t familiar with and got to explore. 

I was given, as a long term loan, a large record collection from my brother in law, which was a DJ in Leeds in the late 80’s and early 90’s. He had loads of old House and Techno records, and it was just in his basement collecting dust and getting a bit of mould on it,. So, I was like I can take care of it for you. But it turned out there were only a few good records in there, and most of it was utter crap – white labels that probably never made it to an official release, but it was still a pretty good archive of early British House and Techno. We decided to make something out of it, so we went through it all and started to make this huge sample bank. That was kind of the foundation of a lot of the Arla tracks. This is also maybe why they have a cohesiveness because they were recorded through the same turntable and through the same process. 

E: They were so dusty weren’t they…

T: So dusty! So much crackle and noise, and it’s also why those tracks don’t translate to sound systems very well haha. A lot of it again, was me watching Ed using the sampler and also Ableton, because to that point I was mostly a Cubase user for all my life. Ed kept asking me to switch over to Ableton and I was like “Nah, I’m used to Cubase, that’s what I know – blah…-blah blah…” After a few days in the cottage writing the Area stuff, and watching Ed use Ableton, I was like holy fuck I gotta start using this! It made other stuff look so archaic. The amount of times I would try to set up a side-chain in Cubase and I couldn’t be arsed because it was so long-winded, and then watching Ed do it in seconds. Also, seeing how you could manipulate samples with warps and time stretches was really inspiring. 

E: I think during this session we had a few synth lines that have been just sitting around, so we started to process them through the same process that we were using for the record collection, so that added a different dimension to them. If you listen to original Arla samples a lot of them have a late 80’s sound to them but we just mangled them over and over till it didn’t sound like that. 

Because we weren’t in our studio, we just rented a cottage in south wales, we had a limited amount of equipment with us. We had a small mixing desk, two speakers…

T: Didn’t we borrow an Allen & Heath?

E: Yeah! We borrowed an Allen & Heath mixer from David.

T: Shout out to him for lending that to us. Everything went through that and we also had a Lexicon PCM 80. I don’t know if we had any other effects?

E: We just had that one Reverb, and we took a Virus C synth, and probably a compressor. Think there was another synth as well…

T: We took the JD 800, didn’t we?

E: Yeah it was the JD 800! Haha.

T: Haha it’s pretty much the heaviest synth we could fit in the car.

E: It was this beast of a synth that we only ended up using for one day. The rest of the days we were super productive and for one day we just dicked around for 6 hours on the JD 800, and we thought the stuff we wrote was super deep. The next morning we listened to the track and we were like “Jesus christ that one’s getting axed” haha!. I think it made it to some of the tracks at the end though. It was a bit fucked up and it sometime would go weird and out of tune. You would be recording a synth line and move a fader or open up a filter a tiny bit, and it would go mad! So we chopped some of those bits up and put them into the tracks too.

You could feel that, considering the amount of tracks in the series, there were different approaches between them. Going from a track like O-Coast to Phase Magenta to something like Harp Open, although there was definitely a cohesiveness, you could tell that there were different influences and gravitations behind each of them as well. I want to ask you about your first studio in Bromley, and your experience of setting up that studio together shortly after the Arla series.

E: After that time writing in the cottage, we both had separate studios for a bit. Tom had a studio in Soho and I would go there quite a lot. The studio was right across from Black Market Records, and we would end up writing a lot of the stuff at his studio. I had a studio in my flat too, and we split our time between there and Tom’s studio. 

That was really good for a while, but after a bit we thought let’s combine all our gear to one big studio because we were writing so much together. It just so happened that this really big studio was becoming available in Bromley, which is a half an hour south of Peckham. It hadn’t been touched since the mid 90’s. It had this swirly paint job that was pealing off, and old school carpets with fag burns all over it. That said, it had a good feeling to it. It had this massive control room, a live room and a kitchen. It was big enough to play a five-a- side football game. So we decided to take it. 

We set it up into two rooms. All the stuff that we used less often or used for our live shows one live room. There would be a bunch of synths set up with loads of effect pedals – and some random kit that we collected over the years. You could spend a day in there and have the freedom to start recording loads of stuff with all the gear, which was really fun. Then you had the control room that was properly a sound-proofed studio, which had all our gear set up in it and sounded amazing. That’s where we’d work on the tracks together. We were in that studio for three and a half years, and we spent quite a lot freshening it up. We took all the carpets off and sanding the floors back, but unfortunately the whole building got sold to developers. It was such a unique place. It was in the middle of nowhere.

T: It was the most unassuming place for a studio, just in the ass-end of absolutely nowhere –

E: There were no other studios there. It was opposite a chip shop, above a church, beneath a magazine printer, so it was so random. I remember every now and then we had someone come over to produce something with us. We had VK, a drill producer, come over and when I went down to get him, he  was like “nah, don’t know about this”. You had to go through this bin store and get to these industrial stairs and I remember looking at him and he was like “this isn’t right”.

T: The previous occupant put up these weird hospital signs, like “blood unit this way” or “radio therapy that way”…- obviously trying to put people off it.

E: It looked like a really weird NHS unit and was sort of an outlier. But yeah we were there for three and a half years and it was amazing. We wrote a lot of the Overmono stuff there. Still, when we had that studio we would book times to go away. We went to a remote hut in the Isle of Sky in the Highlands of Scotland. We would get as much gear as we could and fit it into a few peli cases to fly with. We would always keep that mentality of taking some gear and go write for however many days; where all routine could go out the window, to see what we come up with. Sometimes in five days we’d end up doing what we did in three months in the studio. But yeah R.I.P Bromley studios, we really loved our time there and it was an amazing place.

T: Yeah it really was!

One of the things that really stuck out to me reading about you in the past was you saying that you always felt like “you were always looking in from the outside”, even from early on in your careers. That you grew up outside of a big city and it never concerned you what the trend was at that time. I feel that these moments where you disconnect yourselves have been so potent because it’s so close to what’s been true to you from the beginning.

A track that I listened to a lot early on when I was getting into your music was actually called Bromley, which you did together with Joy Orbison. Before we move on from your time at Bromley, I want to ask you about your experience of working with Joy O, and also discuss the tracks you mentioned you made towards the end of this period because they’re some of my favourite work you’ve produced together.

E: The stuff with Joy Orbison started when he came to the studio a couple of times. We started to hang out and record a few things, so we decided to work on something official together. I remember I sent him a rough idea before and he was into releasing it on his label Hinge Finger, but I never ended up finishing it. So we thought “why don’t the three of us try to work on this track together and maybe we can get it to something that’s more finished”. We started pulling some of the stems from the original idea and started working on it together at the studio in Bromley.

“Us and Pete (Joy Orbison) have totally different working methods. For us, we’re really instinctual and we don’t really think of rules and structures.”

T: I think we’re just too disorganised for that kind of stuff. Personally I just don’t have the patience to stick with something for too long if I’m struggling with an idea. Ed usually perseveres longer than me, and often there are times it’s the right thing to do because the track gets cracking on.

E: Pete can persevere the longest, I’d say.

T: He has an unbelievable ability to stay laser focused on something. He can make these decisions hours and hours after being at the studio, where I’m just like I don’t know what’s going on anymore. He has an amazing ability to do that.

Really interesting to hear the story of how that all came together. I want to talk to you about your more recent releases on XL Recordings like Cash Romantic. I’m interested to hear about your process of shaping the sound behind these more recent releases.

T: By the time we moved away from the Arla series, we started using samples less and less, and we actually started making our own sample bank. We spent some time making up loops, synth lines and chord progressions that make a large sample bank that we now share. So a lot of these more recent tracks, their start points are from these samples we made. Gunk, for instance, is from a synth line that we originally came up with for our I Have A Love Remix, which is actually the last ever track we made at Bromley studios. So it was a really nice way for us to start Gunk off like that because that track – I Have A Love (Overmono Remix) – was a really special track for us. I think over the years, developing this sample bank that’s made of all our own samples, is a big part of our sound and serves as an important jumping off point for us. We started programming our own drums and aren’t doing much break-beat’s anymore. For example, the drums for Cash Romantic, the title track, is made from all programmed drums from a contact multi-sample drum pack. There’s no actual old sample break-beat, but instead everything’s much more processed.

“We always want to bring out the most grit and character we can out of things. Most of the time we have to use stuff in a way that they’re not designed to be used.”

That might be, for example, using an EQ to boost stuff so harshly that it starts distorting, but once you take that in the computer you can bring it back a little bit and take away some of the harshness.

“It’s about building layers of character and a sense of physical space. I struggle sometimes when listening to music that is too clinical or clean because there is this lack of physical space. That’s something we think about a lot; how the music itself sounds in relation to its space. Even if you’re listening with headphones with no interaction with the space around you, does it feel like it’s in its own space? And I think a lot of that comes from getting it out and running it through the different cables.”

It sounds like you’ve simplified or programmed your set up so that it’s more responsive to your making process, and that creates space for you to be more instinctive and expressive when shaping your sound. 

I’m curious to hear more about the story behind the imagery and visual content of your recent releases as well, and about your partnership with Rollo Jackson in creating that content.

E: There’s a few things that came together with the imagery. Mean dogs have traditionally been used in UK rave music like in old Drum & Bass records, and there was always this thing of dogs on chains snarling at the camera. It was something that became quite pastiche and didn’t age that well. Dobermans are perceived as these” vicious dogs”, but they’re not at all. That’s just how they’re trained and how people portray them to be. They’re actually really lovely and friendly dogs. So we thought “why don’t we do these sleeves with Dobermans on them?”. As soon as you tell someone “I have two Dobermans sat in a BMW on the cover of my album” they’re like “oh, that’s a bit cliché.”

T: And part gangster..

E: Yeah, haha! But they actually look quite playful and dopey, and in reality they are actually really playful.

“From a musical point of view that ambiguity of emotion is something we always gravitate towards. Something that feels like it’s between a few different emotional states. I think that’s what those dogs represent. Because of how we’re brought up to view Dobermans, when you portray them in a different way, you instantly feel like your are conflicted between different emotional states.”

You ask yourself “is this supposed to look aggressive and mean, or is it just lovely dogs being playful?”

Rollo (Jackson) has such an incredible eye and is able to see things in such a unique way. So many of the shoots we’ve done have been serendipitous. When we were shooting the cover for Everything You Need, it was in the carpark of the Bromley Football Club because we got kicked out of the other location. We showed up in a van with a couple Dobermans and a Boxer and they were like “what the fuck you guys doing?” haha

T: Haha, they were like, “get off our property!”

E: So we went to the football club and they were more accommodating. I just remember the sun coming out from behind the clouds and bouncing off the leather seats of the BMW, and we all looked at each other and were like that is it, that’s got to be the shot. And there’s still so much more to explore with that.

T: Also with Rollo, he’s so deeply involved in UK music culture. He has such a knowledge of UK dance music, specially London-centric forms of music, so he really gets where we’re coming from. Because of that we really feel like there’s a kinship there between us and we can really trust in his judgment of what we’re trying to achieve. Also, his judgment of what to avoid specially, like things that might be a bit pastiche, brings a fresh angle too while we explore things that we’re collectively into. 

I think this is a good point to ask you about your live shows and how this imagery ties into it. I’m curious to hear about how your live set up has evolved over the years and where you hope to take it next, as you are now embarking on on your UK, European and US headline tour. 

T: It’s a bit more professional these days that’s for sure, haha, It was a fucking mess back in day! We started with a booking request from Ireland in Limerick, and this was before Overmono even existed and before we did anything together. They were like “Would Ed and Tom like to play together?” and we were like “we’ve never done that or hinted that we wanted to do that together haha, but sure yeah why not!” So, suddenly we needed to figure out a techno live set-up. We had only released one track and suddenly we started getting a few gigs together. We were travelling around with the most insane amount of kit. We had this colour-coded pillow case system with different leads and cables in them. We had a blue pillow for our midi leads, a red one for our power cables, and a black one for our audio cables. They were all crammed into these giant peli cases with the rest of our gear. They would take two hours to set up and two hours to take down. We’d take some gear like a big drum machine and we’d only use it for 5 minutes.

E: I remember you used this synth that didn’t have any controls on it..

T: The EX, the Korg EX-800 desktop version!

E: Yeah haha, you’d be playing a pad off it and you’d want to open up the filter and you had to press this button to find the filter and keep pressing it to turn it up… it was a mess and quite lawless. We would just have to improvise and some of the shows were alright and some of them were terrible.. So by the time we started doing stuff together as Overmono we already had learned a lot. When you’re playing electronic music live, there are these pit-falls that are waiting for you to fall into and you have to spend some time navigating those from a technical point of view.

“Performing electronic music live is a big technical process that needs to be continuously worked on and refined.”

For the first few years after every Overmono live show, we would almost redo the entire live show after every gig. We would sit down in our hotel room after every show with a notepad and write down all the things we wanted to change or improve. We would write down what worked and what didn’t work, and record all the technical problems we had in the show. We would keep repeating this and over the years we started honing in on what it worked for us from a performance and technical point of view. 

Now we’re in such a different spot, the set up hasn’t changed for six months, which is a new personal record for us. We feel more confident and comfortable than ever because we spent a long time developing a set up that is all properly functioning and cabled so it feels more professional. That means we can focus and have fun with the performance side of it, instead of worrying about why that drum machine went out of time again. But now our headspace can be filled with the more exciting stuff like wondering what I can make with these drums do for the next five minutes, and do something interesting and weird.

The next logical step was figuring out the visual side of things, and for a long time we were figuring that out ourselves. But generally we had no idea what we were doing, so we just borrowed a bunch of modular video gear and recorded a lot of things out of it.

T: It looked good on a tiny screen and we were like that’s killer, but then got to a festival with a giant LED screen and it looked so bad and so pixelated.

E: Now, we thankfully got more people on board to do that with us. We’re still pretty heavily involved because we have a clear idea of what it should be. So we’re more directly involved in the creative direction of the visual content, but now we have people that actually know how to use that gear. The visuals are generally split between footage that Rollo captured, like thermal images of the Dobermans running through a field, and then a lot of processed content we created with a visualiser called Innerstrings, who uses a lot of the same gear we were using but knows how to use it and he’s great with it. That’s enabled us to grow the show to what it is now, and we have ambitions to take it even further.

T: Like Ed said, the live show is something we are so deeply passionate about and something we’re continuously trying to grow. To make it more of an immersive experience in every step and try to think of the evolution of it. So that’s a big priority for us, but the biggest priority is to always keep writing and making music every opportunity we have.

“Our aim is to keep progressing and moving forward in writing music that we think is an evolution from where we were before.”

E: Going back to the live show, thinking about the covers we made with Rollo Jackson and our ambitions for the future, the live show gives us the chance to expand that into something more cinematic and the sleeve images start to feel more real.

“You suddenly feel like that whole world has opened up, so the further along we go the bigger we want that feeling to be. You see a Doberman running through a 50 meter screen, it’s just glorious and there’s nothing better. That’s what we want to keep growing and pushing towards.”

Team

Talents Tom and Ed Russell (Overmono)
Photography · Oli Kearon
Fashion · Kamran Rajput
Grooming· Daniel Dyer
Photography Assistant · Nic Roques
Fashion Assistant · Elza Rauza
Special thanks to Abigail Jessup, William Aspden at XL Recordings and Jon Wilkinson at Technique PR

Designers

  1. Left to right, jacket NORSE PROJECTS and hat Talent’s own; jacket SAUL NASH
  2. Left to right, jacket and trousers ONTSIKA TIGER and boots ARMANI EXCHANGE; jacket CP COMPANY, trousers TEN C, shoes and cap Talent’s own
  3. Left to right, full look ARMANI EXCHANGE; jacket and trousers MONCLER and shoes Talent’s own

72 Hour Post Fight

“Our music celebrates the coefficient of randomness that is unleashed by uniting multiple minds.”

72 Hour Post Fight is an experimental project between two Milan-based producers and musicians. The group, whose debut eponymous album was released in 2019, exhibits a range of expertise and sounds; there’s guitarist Carlo Luciano Porrini (aka Fight Pausa) who was previously part of the emo band, LEUTE; Luca Bolognesi (aka producer, Palazzi D’Oriente); saxophonist Adalberto Valsecchi and drummer, Andrea Dissimile, who was also a part of LEUTE. It’s safe to say, then, that 72 Hour Post Fight have a pretty solid grasp of the music scene they’ve since (re)entered as a quartet. Their debut album introduced the music scape that has come to define their approach (an approach best described as just seeing where things end up going – as the band explain to NR below). Pairing ambience with moments that err towards the disconcerting, it’s an ode to the diverse background each band member brings – and their desire to see what they can create out of that. More than that though, their sound communicates the wide-ranging music each member grew up listening to – for example, friends since school, Carlo and Luca dreamed of forming a punk rock band – but be under no illusion that 72 Hour Post Fight are following in the footsteps of any one band or genre. The band released a remix version of the album also in 2019, which is a beautifully layered reinterpretation of what 72 Hour Post Fight first debuted. Their 2020 EP, NOT / UNGLUED, meanwhile, listens like a slick, tightened-up follow up to 72-HOUR POST FIGHT – a testament to the band’s hunch that working together might pay off. Now, they’re gearing up for the release of their latest single at the end of March. Made of Clay takes a slightly different direction to the album and EP, but it remains characteristic of their output so far. It’s a slow burner, with separate elements coming into focus over the course three minutes – 72 Hour Post Fight seem in no rush to hastily reach a crescendo, and their music is all the better for it. 

NR: There’s a lot of diverse sounds in your music, how do you coalesce elements of jazz, electronic, and so on?

72PHF: We actually don’t combine them at all! Our music certainly derives in large part from already existing music and genres, but every reference is purely coincidental and based on our musical backgrounds. On our first album the compositions were mostly based around sampling and saxophone, so this made our music easily comparable to jazz, hip hop and electronica. With this second [upcoming] album, the backbone of the songs is songwriting, and none of us are really purely jazz or hip hop musicians so other inspirations shine through as well. This choice of redirecting our writing approach made us stray even further away from a canonical classification of genres.

“If we had to express it in a word, we play non-background music – and in this container there is potentially room for everyone.”

NR: What can you share about your single, Made of Clay

72PHF: Made of Clay is a simple song. It’s very emotional and thrusting, and it has a certain decisiveness about it that we fell in love with. It started from a guitar riff that sounds taken straight out of our childhood’s CDs, and ended up being something new. Adalberto wrote this beautiful saxophone melody that narrates throughout the song, and Andrea came up with a simple and effective drum pattern for the last section while recording that really brought the song together (we actually had to cut our applause and cheering at the end of the take!) It’s not always this easy, but this time it was.

NR: Going back to the different elements in your music as well as references to indie and rock in Made of Clay. What do you think of categorising your music within a genre? Is that important, or not?

72PHF: The categorisation of our music is an external, ex-post fact that happens when we look at our music finished, with fresh eyes. We feel that trying to classify a song while it’s still being worked on could trap us in an uncomfortable comfort-zone, where we kind of know ahead of time the logical next steps to take to make it work.

“We are overthinkers by nature, so we tend to manufacture this randomness and chaos to give us the freedom to experiment and let our influences unravel, creating what we need to communicate, instead of what we should. Made of Clay was born exactly out of this need.”

NR: Besides 72 Hour Post Fight, you’ve all been part of other projects or played different kinds of music. How do you collaborate together as a band? 

72PHF: Coming from different backgrounds is a precious part of our creative journey. We all have different tastes in music, and it often happens to drive back home after rehearsals listening to some new music we recommended to each other. This is stimulating both our friendships and our creativity. Indeed, the writing of our last album has been a back and forth of ideas, constantly sending audio files and feedbacks, always trying to keep the desire to surprise each other.

NR: What does a 72 Hour Post Fight live show look like? (Or sound like!)

72PHF: Our shows are very energetic and improvisational. We have a lot of fun, but we also have to constantly be on the same page. Instruments take over. The songs we play are alive creatures that always change on stage, based on our feelings that night and our synergy. The show is very physical in that sense, we try to create an organic and lively experience alongside the audience. If you want to get us, you have to come and see us!

NR: Thinking about the album art for your music (especially the EP, NOT / UNGLUED), would you say that 72 Hour Post Fight has a certain aesthetic? If so, how would you define that? 

72PHF: We care a lot about the aesthetic of the project. We are lucky enough to work with amazing people that help us get our ideas from a crazy, abstract input to the real thing. During the NOT / UNGLUED EP release we started working with Giorgio Cassano and Nic Paranoia for the art direction of the project. They are young and talented creative minds, and they really helped us take the project to the next stages. We had this idea of a clear flexi-disc as a cover, and we wanted to incorporate our long-time friend Francesco Mastropietro’s drawing on it, and this slowly kickstarted the idea behind the whole album art. We even managed to turn the render into the real thing! For this new round of artworks, we decided to include in the project an incredible Portuguese-American visual artist, Bráulio Amado. This is the first time we worked with someone completely outside of our team, and we’re thrilled to experience the vision of another artist who doesn’t know us personally, but only through our music.

NR: As a final question, what would you say that your music, or your work together as a band, celebrates (the theme of the magazine)?

72PHF: Our music celebrates the coefficient of randomness that is unleashed by uniting multiple minds. We feel like this is the best way we found to let our music manifest. As authors and producers, we are always very strict about our solo works, but whenever we throw an idea at the band the result it comes back with is highly unpredictable. Even if we find ourselves far from where we thought we were going to end up compositionally, the song assumes its own independence and dignity that makes it perfect. Even now, listening back to our own discography, we wouldn’t change a thing, which is really shocking for control freaks like us.

Credits

Images · 72 Hour Post Fight
https://www.instagram.com/72hourpostfight/

Zsela

“I think that’s part of the magic of a show is like, not knowing what is gonna happen.”

With the release of her 2020 EP, Ache of Victory, the singer Zsela was able to satiate an audience who had been waiting for this moment. Her voice – deep, sultry, smooth – breezily carrying the introspective five-track record along, from start to finish. Ache of Victory was a while in the making, with the artist taking her time to make it. She collaborated with the producer Daniel Aged, who’s worked with the likes of Frank Ocean, FKA Twigs and Kelala – a strong indication of the kind of sound that shapes Zsela’s EP. But Zsela’s voice is distinctively its own. If Ache of Victory fits within the current realm of R&B, it’s worth noting that the singer has previously supported the likes of Angel Olsen and Cat Power – and Zsela’s voice exudes a real soulfulness. In 2020, she joined Porches for a cover of ‘Porcelain’ by Red Hot Chili Peppers as part of the synth-pop band’s virtual tour on Instagram. And as a native of New York, Zsela’s become something of a glittering presence in the city’s fashion and art circuits. She covered Madonna’s ‘Like A Prayer’ at MoMA PS1 for New York brand, Vaquera, at their “Vaqueraoke” in 2019, and performed Tim Buckley’s ‘Song To The Siren’ alongside tracks from Ache of Victory at the Whitney Museum’s 2020 annual Art Party. The cover of Buckley’s song appears on a three-track EP, Live! (2020), alongside a rendition of Nina Simone’s ‘Don’t Let Me Be Understood’ from a 2019 performance at Zebulon in Los Angeles, and a cover of Talk Talk’s ‘I Believe in You’ from Zsela’s performance at the iconic New York venue, Joe’s Pub (take a glance at the “Notable Performers” list on the venue’s Wikipedia page if you need confirmation).

More recently, Zsela sang at Marni’s S/S ‘22 show in Milan, as part of performance composed by singer-producer Dev Hynes. Dressed as a “Marni mermaid” (as per a post on Zsela’s Instagram), the singer was accompanied by a live orchestra as she performed the song ‘Guide You Home’. But what’s next for Zsela? When the pandemic started, she found herself in Los Angeles – where she continues to live for now. She’s got a string of tour dates in the United States this spring, and has also been working on her first full-length LP. Speaking to NR over email, Zsela explains that this album will be less a continuation of Ache of Victory than about “letting go”. And on a phone call from LA, Zsela discusses taking her time with the album, the joy of performing live and her excitement for sharing new music. 

NR: You’re currently working on your first full-length album, how’s that going? Over email, you mentioned that this is about ‘letting go’, rather than being a continuation of your EP, Ache of Victory

Z: Well, it’s been a slow process. It’s finally starting pick up and things are coming together. I guess it’s kind of my brand [to take] time. It’s intentional and not intentional, because, at the same time, I’m just trying to be okay, or be better with myself with my mind and my environment – to be healthier. And that’s a slow process. At the same time, I’m so excited about the songs and I feel like, if over time I still have that drive and momentum for what I’m making, then I guess that just proves that I like them still – so I want to put them into the world. Right now, I’m seeing the light a little bit – getting things done – and that feels really exciting.

In terms of “letting go” versus continuation – with the EP, I was on such a mission to get that done because I had been sitting on those songs for a long time. Me and Daniel came up with this world of sound that we really drew from, and everything fit into that. But recently, I’ve been letting go completely because I feel that I’m happy with that introduction to me – but [also], there’s so much more that I want to let people into, about myself. And for the first time, the songs that I’m writing right now are doing that – they’re letting more out and more in. I feel that I’m letting more out through a different tone; Ache of Victory was a very strong singular tone. And this now feels like there’s more freedom; I’ve been feeling freer and less worry. Ache of Victory was wrapped up in a lot of pain; pain that I felt. So, letting go is related to that because, especially this year, we’re not out of the pandemic, and there’s so much pain. I was watching an interview with Prince where he was like, “music should uplift, only”. And hearing that, I’m like, yeah, I want to do that. We need that; I need that. 

NR: As you say, you’re taking your time and seeing how things go, but do you have a sense of how this album will work and when it’ll come to light? 

Z: I think there will definitely be new music this year. How much of it, and in what shape, I don’t know. But, talking about the album versus the EP, I’m wanting more levity in my life.

“There’s so much you can’t control and there’s so much uncertainty, but I’m chasing levity.”

And I’m doing that in this new music too, in a new way that wasn’t a priority with Ache of Victory. When I said [over email] that “fun is a priority in my creation process”, it really is for me now because making something from nothing is a beautiful experience. And to have fun with that is something I want because there’s so much else that’s part of the process that can be painful. Or, obsessive, like – “Oh my voice makes it sounds like this.” But I’m having a lot of fun with songwriting and seeing where my voice can go physically.  

NR: The theme of the magazine if ‘celebration’ – so I wonder, does that apply here, especially as you’re talking about introducing levity to your new work?

Z: Yeah, I think it really does. I think it’s very in the realm of what I’m talking about, I’m very interested in anything that we can [try] or celebrate. 

NR: When it comes to performing live, does that give you an opportunity to test out new music or to experiment with something? 

Z: When I went on my first tour, my first and only tour, I was playing songs that were already recorded. And that’s pretty normal, but right now, I’m about to go on a tour again and I think I’m gonna do a lot of new songs. I’m really excited because I’m learning that it’s a rare opportunity to be able to sing something before you’ve recorded it. When I did my first tour, I realized how much you learn from singing them and you’re like, “Oh – I probably would have done it like this.” So I’m excited to be able to try things with these songs before they’re actually finished. Especially because, with what I’ve been saying about trying new things and sharing more of myself,

“with these songs, I feel like I want them to breathe a bit in a way that I can learn from.”

I’m really excited for them live; I can already feel them live. Before, with Ache of Victory, I wasn’t really thinking about that as much when I was making them. But with making these new songs, it’s been more like, “Oh my god, I’m really excited to play this one.” 

NR: How does performing at fashion shows, versus gallery spaces, or on tour compare? 

Z: I don’t know how to compare – like, playing at a church, versus a bar, versus a wedding I didn’t know was a wedding, the Whitney? I don’t know. There’s no real comparison. But I think that’s part of the magic of a show is like, not knowing what is gonna happen. And being in different environments and being able to shift the energy – that’s exciting to me. 

NR: So what is the joy, or pleasure, of performing live for you?

Z: Singing into people’s eyes.

Credits

Talent · ZSELA at ELITE MODELS NEW YORK AGENCY
Photography · MIKAYLA JEAN MILLER
Creative Direction · JADE REMOVILLE
Fashion · SHAOJUN CHEN
Makeup · FRANCIE TOMALONIS
Hair · MALCOLM MARQUEZ
Writer · ELLIE BROWN
Special Thanks to · MIGUEL AVALOS

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